Julie F
✅ 10+ years designing 0-1 products.
💪 Leading, mentoring, and scaling high-performing design teams.
👑 Building best in class user experiences in fintech, payments, real estate, and ecommerce.
Product Designer with 10+ years of experience solving complex problems and creating user-centered systems.
Goal: Design a role based access layer of the product to enable owners to add new roles with limited access, and control their workspace settings.
Role: Product Design Lead
Graphic Design USA Digital Design Award Winner 2024
Growth Design and Through Onboarding for Perpay
Goal: Open access to non traditional users to apply, open, and maintain a credit card experience paid for by direct deposit from their paycheck - with a partner integration included.
Role: Product Design Manager and Experience Lead
Goal: Create and monetize a new product line driving conversion and engagement on a College platform. Match students with colleges, and give Students control over how they are connecting with colleges.
Role: Product Design Lead, Creative Lead
Design Systems
Samples and work highlights
See some highlights of projects and my skillset that I bring to my design work
Systems and pattern work to scale teams and products 💛
Design systems are something I have inherited, created, managed, and evolved. See my design systems work and learn about my approach to systems.
Design Leadership
Growing Design Teams
See how I’ve used design leadership and learned to scale design systems and people. You can learn about my processes, how I approach scaling a design team, and how to effectively measure design.
Deliverables: Design Team Documentation, Hiring Process Overview, and Design Organization Mapping
Goal settings for Designers
Goal setting can be the backbone of a thriving design team. I give overview into how I set up teams to effectively measure design.
Deliverables: Design OKRs, Structured and Measured Design Outcomes
Designing Workshops for Problem Solving
Select workshops, design thinking sessions, and highlights.
Speaking and Writing
‘UX and Product Career Panel Discussion’
UXDX Career Workshop - A Candid Design Career Chat with Julie Froelich Jan 2024
Let's talk about how designers are expected to do everything, and how you can find your fit in the company conversation without overextending yourself.
UXPA Presents ‘Finding your Design Confidence’ with Julie Froelich Jan 27 2022
Find out how to tap into your design strengths, and become a more confident UX designer.
Ideate Labs Presents Change your UX job seeking strategy with Julie Froelich Dec 2023
We’ll discuss how to showcase your UX talents. This talk includes portfolio Dos and Don’ts, and tips for landing land your next design role.
Thanks for making it all the way to the end 👋
Julie Froelich
Product Designer with 10+ years of solving complex problems through user-centered design.